Services

Transparent Insurance Planning for Canadian Millennials

We size the risk first, then the coverage. You'll know exactly what you need, what you don't, and what we get paid.

Insurance protects the plan, not just the people in it.

Everything in your financial plan assumes one thing: that your income keeps showing up. A disability, a serious illness, or a death in the family breaks that assumption instantly. Insurance exists to make sure the plan survives the worst year of your life.

That’s why we start with the risk, not the product. What would actually break your family’s finances? How big is the gap after employer coverage and existing assets? Only then do we talk about policies.

Sized by the gap, disclosed to the dollar.

We recommend coverage to fill the gap we found, nothing more. For employees, that usually means checking group benefits first and topping up where they fall short. For incorporated business owners, it can include corporate-owned coverage and how insurance fits into the estate picture.

One thing we’re direct about: insurance is the one part of our practice where a recommended product may pay a commission. When it does, we disclose it. Everything else we do is fee-based, and we like it that way.

Common questions, answered straight.

Don't you have a conflict of interest selling insurance?

Insurance is the one place we can be paid by commission, so we treat it differently: we size the need from your plan first, we recommend coverage only where there's a real gap, and we disclose what the product pays us. Our advice everywhere else is fee-based, and we'd rather protect that trust than oversell a policy.

I have group coverage through work. Isn't that enough?

Sometimes. Group coverage is a starting point, but it's often capped, tied to your employment, and thin on disability. We check it against what your plan actually needs before recommending anything.

The other areas

Financial planning and insurance planning are provided through Millen Wealth Advisors. These are business activities separate from Portfolio Strategies Corporation, conducted with its approval. Mutual funds are offered through Portfolio Strategies Corporation, a member of the Canadian Investment Regulatory Organization (CIRO). No referral fees or other compensation are paid or received in either direction.

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